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The 7 Cs communication model provides a clear pathway for effective communication. Whether the message is a morning briefing, presentation to prospective clients or a project proposal presentation to the board of directors, the 7 Cs model offers a solid framework on which to build important communications.

A person´s ability to communicate effectively at all levels across a structurally flat market place, will give them the winning edge over someone who lacks in effective communication skills.

 

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